With the help of Pimics publications, you can easily prepare not only printed catalogues of all types, but also documents for e-commerce. In the tree structure of the publication you simply place products in any number of product categories and related subcategories. You can link product items with the appropriate accessories or similar products. Pimics then transfers the prepared information for example to Amazon or to the catalogue’s print data. Working with a single version of the data increases the efficiency of everyone involved.
Publications are used to publish product data into various sales channels. Generating publications is based on set rules. Thanks to the rules, it is not necessary to manually select the data again, the tree data structure is created automatically. The main part of the publication is a structure, in which data content for export can be managed. Pimics enables adding more levels to the structure and adjusting the order of each line by „drag and drop“ function. The independence of the data on the catalogue ensures that users can update their changes at each stage of preparation. You can lock a publication in progress if necessary.
Pimics has the ability to track versions of publications and sequence of made changes. Any modification of the information in the publication is automatically populated to all your platforms like e-Shop, mobile application or printed catalogue.
Pimics enables to display master data in well-arranged tables and generate it based on template. Thanks to templates, a table with current information can be generated after the master data update without the need of complete creation. It is possible to display, for example, products overview, their price, features with values. Tables can also be edited manually if necessary.
The publication can be used in Pimics to generate a specific offer. Occasionally, similar functionality is called virtual catalogues, when each customer sees different offer. Creating such publication allows to display to a specific customer only the items, which have specified his customer price. Offered items are defined from master data of the assortment, which is available for this customer.
Typical scenarios for publications
- Define data what will be place into the publication
- Create a new publication
- Select items and groups to publications
- Refresh data in publications
- Publish or export data
Sales and marketing channels
Before the publication of products, you choose in Pimics which data set should be displayed in each sales channel. Data is chosen automatically based on the user-defined rules. It is logical, that e-Shop requires a different set and amount of product information than for example printed catalogue or eBay. The user has control over what is displayed, in which channel, and sees historical data by using the publications.
Pimics supports two types of catalogue settings. Automatic setting type uses the uploaded data to place it in predefined areas. This template is used to place the data and there is no need of intervention of a graphic designer. On the contrary, a manual setting type allows a graphic designer to define individual data placement areas as needed for the appearance of the catalogue. Pimics uses InDesign to design a printed catalogue. This tool can be connected to Pimics to take over the data defined in the publication. If this data is updated, the data in InDesign is also modified.
Allium offers its customers an extension of the Pimics functionality with a component in which a graphic design of leaflets is processed. We recommend this extension for non-complex flyers and brochures.
Allium has customers with integration into Shopware, Kentico and other systems. We provide API interface for integration with other platforms. Systems draw information primarily from product data, including pictures and documents, current prices and item stock levels. The information on the e-Shop includes a list of orders from NAV including sales documents. Of course, Pimics transfers the order data items back into the ERP.
Pimics enables to place a new product or update an existing, already offered product through Amazon channel. In case of placing a new product, Pimics passes product information including features and pictures. Pimics ensures continuous inventory updates and inventory availability for this channel. Of course, Pimics transfers the order data items back into the ERP.
For sales channel eBay, Pimics offers support in processing various forms of offers including the possibility of re-inserting them without the need for new data entry. Offered products on this channel contain product data including pictures and descriptions. Of course, Pimics transfers the order data items back into the ERP.
BMEcat and DataNorm
Pimics allows you to export the product data you want to present to your partners, including pictures, documents and customer prices. The data is processed in a uniform format that your partner can accept. This data can be sent in eCl@ss or ETIM data standard and the BMEcat or DataNorm message format.
Pimics can work with Excel. The user can define heading of values in the file corresponding to data structure in Pimics and send this information and then open it in the spreadsheet. Processed information using Pimics can be imported into Pimics again.
Based on current integration, Pimics is easily expandable with new export and integration types.